GM Autos slash their Advertising spend but not online.
GM have slashed their advertising budget across the board all except in their internet ad spending, has advertising reached the tipping point? Is the web the Holy Grail of advertising now?
The facts point to newspapers as being the worst hit.
(the chart compares January through November ‘05 to spending during the same period in ‘06):
Newspapers – [...]


26. Feb, 2007 

